CHICAGO, IL — Christians, Muslims, Jews and Atheists alike are helping fuel the robust market for kosher foods, according to a new report by market research firm Mintel. In a consumer survey of adults who purchase kosher food, Mintel found that the number one reason people buy kosher is for food quality (62%).
3 in 5 Kosher Consumers Purchase for Food Quality, Not for Kashrus
CHICAGO, IL — Christians, Muslims, Jews and Atheists alike are helping fuel the robust market for kosher foods, according to a new report by market research firm Mintel. In a consumer survey of adults who purchase kosher food, Mintel found that the number one reason people buy kosher is for food quality (62%).