50 years ago, on June 7, 1967 Israeli paratroopers captured the Old City of Jerusalem. The little alley in front of the Western Wall was soon flooded with the Jewish soldiers—religious and non-religious, kipah-wearers and kibbutzniks. Photos and film of that day depict battle-hardened men breaking down in tears as they encountered the Kotel. A shofar was blown. Soldiers prayed, even those not used to doing so. Less than a week later, on Shavuot, the Western Wall plaza opened to the public. The next morning four Chabad-Lubavitch Chassidim stationed themselves at the wall with tefillin, offering throngs of Jews the opportunity to transform their raw emotions into concrete action. The men were on the front lines of the newly-launched tefillin campaign, which the Rebbe had initiated just days before war started.