Agudas Chassidei Chabad Calls for Greater Care in Using the Rebbe’s Image and Words in Advertising
In a letter issued ahead of Elul, Agudas Chassidei Chabad urges Chassidim to reconsider the use of photographs, recordings and Sichos of the Rebbe in advertisements, campaigns and promotional materials, emphasizing that even holy causes do not justify using the Rebbe as a means of attracting publicity.
















