
How Chabad.org Pioneered Online Passover Chametz Sales 25 Years Ago
For more than two decades, Landa—director of Chabad of Greater St. Louis—has been at the helm of what has grown into one of Judaism’s largest digital services. This year alone, more than 100,000 people are expected to use the online tool to fulfill the pre-Passover tradition of selling their chametz—leavened products forbidden during the holiday.