Shabbat for A Million? International Project Gains Traction

If it looks like  a mass movement and it grows like a mass movement, it probably is one.

The Shabbos Project, now in its third year, anticipates the participation this weekend, October 23-24, by possibly as many as a million Jewish individuals and families worldwide in the observance and celebration of a traditional Shabbat experience.

In preparation for the International Shabbos Project,  thousands of women from across the Jewish spectrum joined each other at hundreds of locations in major cities around the world to bake challah. The “Mega Challah Bake was the kickoff to a grand Shabbat around the globe.

The grassroots initiative will familiarize Jews of every affiliation and those of none at all,  with the various aspects of Shabbat and its centrality to Jewish peoplehood. Notably, The Shabbat Project is not merely about performing a symbolic gesture to acknowledge Shabbat, but about an authentic halachic Shabbat observance: unplugging from electronics, refraining from various forms of work, and immersing oneself in the age-old rituals of the Jewish day of rest.

The initiative began in Johannesburg three years ago, led by South Africa’s Chief Rabbi Dr. Warren Goldstein, who designated a Shabbat in October that was kept in full by over 70% of South Africa’s Jewish population. The idea spread rapidly across the globe, and last year nearly a million people in 465 cities and 64 countries took part. In addition to the performance of halachically-prescribed rituals and observances, the program called for ancillary activities such as pre-Shabbat challah bakes and post-Shabbat Havdalah concerts. An untold number of Jews observed Shabbat in full for the first time in their lives.

This year, communities around the world are gearing up for a Shabbat that could well eclipse last year’s. A partner network of volunteers working to bring the Shabbat Project to their city has snowballed from 1,800 last year to more than 5,000 dedicated volunteers who have worked to bring  The Shabbat Project to some 550 cities and counting. Many Chabad Houses and Chabad representatives will be participating and directing events from their local centers around the globe.

No matter one’s level of Jewish knowledge, observance, or literacy, the Shabbos Project is an invitation to every Jewish individual to join for an authentic Shabbat. To learn more and get in on the action, visit

Mega Challah Bake in Los Angeles, CA
Mega Challah Bake in Los Angeles, CA
Mega Challah Bake in Singapore
Mega Challah Bake in Singapore
Mega Challah Bake in Melbourne, Australia
Mega Challah Bake in Melbourne, Australia
Mega Challah Bake in Dallas, Texas
Mega Challah Bake in Dallas, Texas
Mega Challah Bake in Baltimore, MD
Mega Challah Bake in Baltimore, MD



  • 2. Anonymous wrote:

    ouch to number 1.

    this is just fabulous!!
    that is all that should be said in response to this amazing project.

    Baruch Hashem for this achdus and we all know that one Mitzvah brings us to the next.

    gut shabbos to all.

  • 4. Satmar wrote:


    The Lubavitch rebbe once said, it doesn’t matter what you are doing, but rather where one is heading. These brother are definitely heading in the right direction. Lets just say a tefilla and beg h-m that the other nine commandments should follow asap!

  • 5. shloime freundlich wrote:

    to comment 3 I had a meal for over 100 in Crown Heights this past Friday and some young girls people told me this was our first Shabbos in a year

  • 6. cool wrote:

    BH Outreach is great!
    Chabad doesn’t join the program because the Conservative movement is a participant ,and 1 of the meals or activity is in a consevative shul


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