Video of the Day

While Lubavitchers in Eretz Yisroel have set the bar high with every sign and traffic pole having a picture of the Rebbe stuck to it, the Lubavitchers of Moscow have taken things to a whole new level. A massive LED screen overlooking a highway in Moscow can be seen playing a video of the Rebbe, and presumably galvanizing people towards acts of goodness and kindness.

Update: This was just for a few hours during the wedding of Berel Lazar’s daughter in Moscow. Per Rabbi Lazar’s request, the owner of the hall allowed him the use of the billboard during the wedding instead of scheduled advertising. Of course he wanted everyone to see the Rebbe during that time.