The New York Times

As the battle over the state budget and the looming multibillion-dollar gap becomes more intense, Mayor Michael R. Bloomberg has stepped up his call for the Legislature to pass a penny-per-ounce tax on soda to stave off major service cuts to education and health care.

Bloomberg Says a Soda Tax ‘Makes Sense’

The New York Times

As the battle over the state budget and the looming multibillion-dollar gap becomes more intense, Mayor Michael R. Bloomberg has stepped up his call for the Legislature to pass a penny-per-ounce tax on soda to stave off major service cuts to education and health care.

During his weekly radio address on Sunday — a day before a symposium on the topic — Mr. Bloomberg noted research suggesting that such a tax would reduce consumption of the sugary drinks, driving down obesity rates and the accompanying medical costs. Yet his main thrust was on finding a quick source of revenue for a city in serious need of one.

“In these tough economic times, easy fixes to our problems are hard to come by,” he said. “But the soda tax is a fix that just makes sense. It would save lives. It would cut rising health care costs. And it would keep thousands of teachers and nurses where they belong: in the classrooms and clinics.”

The city’s health commissioner, Dr. Thomas A. Farley, and his predecessor, Dr. Thomas R. Frieden, have advocated such a move, but the comments reinforce the mayor’s newly public support of the controversial tax.

Last year, after Gov. David A. Paterson encountered such strong opposition that he eventually dropped the proposal, Mr. Bloomberg expressed support for it but noted the “enormous outcry” and said the idea was “just not one that we’re going to be pursuing.”

This year, Mr. Bloomberg is throwing his weight behind the proposed tax at a time when the governor has been weakened and distracted by scandal. During testimony about the budget before the Legislature in January, Mr. Bloomberg — whose history of using his office to tackle public health issues includes an anti-soda advertisement campaign and banning smoking in bars — called the proposal “far-sighted.”

Dr. Richard F. Daines, the state health commissioner, said he had noticed a difference.

“What I think you’re seeing is really a momentum shift in favor of doing it,” he said.

Dr. Daines added that the new tax differed from the one proposed last year in that it would be levied directly on soda producers and the estimated $1 billion in annual revenue would be dedicated to the health care budget, rather than to the general fund. Mr. Bloomberg said the tax would also benefit education.

On Monday, Mr. Paterson was scheduled to headline a symposium about the beverage tax at the State Capitol, in Albany, with Dr. Daines and Dr. Farley attending.

9 Comments

  • $1.37 per soda

    Are they gonna tax soda in vending machines? now you’re soda will cost 1.37 instead of 1.25…

    …but not for long, once the tax is passed at one penny it’s easier to just raise it to whatever he wants…

  • nos

    if you think about it it is a pretty good idea soda is not a necessity it is a luxury all you need soda is for shabbos the rest of the week water could do the trick people will be healthier there will not be an increase in the already insane amount of tickets tickets and shoin the deficit is solved.

  • Why soda on Shabbos?

    Why do we need soda on Shabbos? We don’t have soda on our Shabbos table.

  • neufdoigts

    Excellent idea. The government needs the money these days (to pay for obesity related diseases) and people should just drink water anyway.

  • logical person

    The purpose of taxes is not to deter people from buy products produced legally. end…of…story.

    If you’re going to tax soda because it is unhealthy, then tax EVERYTHING that is unhealthy.

    This includes EVERYTHING. Anything in too much a quantity is unhealthy, and possibly deadly.

    This is just a ploy to squeeze money out of taxpayers because of the financial situation the state is in.

  • Depressed liberal democrate, seriously

    “people should just drink water anyway.”…are you kidding me?

    Why is that? Who are you to tell ANYONE what they should or shouldn’t do?

    I choose to drink beverages other than water because I enjoy it. Beverages such as diet soda, grape juice, and beer.

    I take care of my body and choose to indulge because it IS MY LIFE, NOT YOURS OR THE GOVERMENT’S. If you have a problem with paying for people’s health, then oppose the health bill (that just passed, heh).