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Bugaboo Out, Mima Xari In?

A stylish new stroller is steadily replacing the Bugaboo as the baby carriage of choice among Brooklyn’s trendy moms.

Meet the Xari, by Mima, a European-made, trendsetting new stroller that has become much more than an expression of style alone.

“Moms choose their strollers very carefully,” says Lullaby Baby’s Yossi Rapaport. “Moms’ ultimate decision is always heavily influenced by the stroller’s function, ease of use, safety and aesthetics combined, so it’s no surprise to us that the Xari is gaining traction as the stroller of choice here in Brooklyn.”

“I’ve had my eye on the Mima Xari two years ago, when they could only be bought in Europe,” reveals Kayla Kramer, founder of Lullaby Baby in Park Slope.  “I have been clamoring since then to be able to make them available to my customers here in Brooklyn, who I knew would fall in love with this stroller’s contemporary look and new practical features, comfortably suiting babies from newborn through their toddler years. My customers now tell me they get stopped all the time by other moms asking where they got it.”

Lullaby Baby serves as a mini-Mecca for stylish moms, who come in from areas like Park Slope, Boerum Hills, Cobble Hill, Fort Greene and Crown Heights for its curated selection of best-in-class baby gear.

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24 Comments

  • happy customer

    I’ve purchased furniture at lullaby baby and the service yossi provides is unmatchable he gives 110% to his customers. He had it delivered to CH and put it together in no time.

    Much Hatzlacha

    Levi Z

  • Yaakov

    I just had a baby and bought my carseat and stroller in lullaby baby. Yossi is such a mentch and such a pleasure to work with. I got my stuff at a phenomenal price, he threw in an adapter for free. He came and delivered my stuff to crown heights and installed the carseat for me. In his store he is so user friendly and east-going. He makes every customer feel important and you can see, lift, and push any model before choosing to buy it. A++ customer service. I would always get baby stuff from there, and I highly recommend it for any crown heightser

  • FROM LA

    sure hope that young mom doesn’t break her ankle c’v walking in those horrible heals.

  • I think

    more than the stroller the lady looks beautiful in her tznious dress!!!
    young mothers and young ladies take note!!!!

  • Happy customer

    I bought a stroller and car seat in Lullaby Baby.
    The service was exceptional and the Prices were great. It is a nice spacious store wear you can see and try the products you are interested in.
    I would highly recommend it!

  • Bought there

    Bought a stroller there.
    Great experience.
    Spacious store.
    Didn’t feel any pressure to buy.

  • l.a agrees with l.a #5

    shoes are very dangerous looking so why put your child in such sakanah when picking up the baby.

    • Uh Huh

      It’s a picture. There is no baby in the stroller, the woman is a model, and she isn’t walking anywhere. Stop finding things to worry about.

  • I go for customer cvs

    I go to lullaby for yossi’s customer service!! Ever since I made it there by accident I go back.

  • Mom

    2 of my grandchildren were able to escape from a bugaboo! Different strollers, but in each case the child was able to slip out of the harness.
    I hope that the harness is childproof!

  • Yay Yossie!

    I agree with all of the comments above. Yossies customer service is second to none

  • Sara Edelman

    We purchased our bunk bed by Lullaby Baby. They really know their products! Yossi put the bed together and was such a mentsch throughout -He answered all our questions and explained the pros and cons on all our options. I highly recommend this store! Exceptional Customer Service!

  • Amazing store

    Great store, great prices, great service!!! Purchased several products and was extremely pleased!

  • to # 2

    this is not the only stroller they carry, there are many lower end options to choose from, i myself purchase the uppababy from yossi as it was more in my price range this is just a article about a new stroller

  • Shoe critic

    It’s good you guys don’t sell adult shoes. But I love the infant ones at your store